This privacy statement discloses the privacy practices for the website of ViaSpiga.com. This policy has been updated as of 4/14/2008.
Brown Shoe Company, Inc. is the sole owner of the information collected on this site. This information will not be shared with, sold or rented to others in ways different from what is disclosed in this statement.
This privacy statement will notify you of:
The information collected from you through the website
How the information is used
With whom the information may be shared
How you can correct any inaccuracies in the information
Information Collection and Use
Information is collected from users at several different points on this website, including registration and order forms. We may use this information in the following ways:
When you provide your information to ViaSpiga.com, we may share that information with one or more of our other Brown Shoe Company, Inc. websites.
In order to streamline your shopping experience, we recommend that you complete our registration form. During registration you are required to give personal contact information (such as name and email address). By registering your account information, you are able to take advantage of special offers and e-mails about new promotions, fashion trends, site and service announcement updates, etc. It is also more convenient for a registered customer to make purchases online. We do not share your registration information with outside parties.
On the order form, you must provide contact information (such as name, billing address and shipping address) and financial information (such as credit card number and expiration date). We use this information for billing purposes and to fill customer orders. If we have trouble processing an order, we will use this contact information to get in touch with you.
If you elect to refer a friend to our website, we ask you for your name and email address and your friend's name and email address. We will automatically send the friend an email inviting him or her to view your selected items on the website. We use this information for the sole purpose of sending this email.
The personal information you provide may be combined with other personally identifiable information (such as demographic information and past purchase information) available from Brown Shoe Company, Inc., records and other sources. This information will be used to make our future marketing efforts more efficient.
From time to time our site requests information from users via surveys or contests. Participation in these surveys or contests is completely voluntary. Information requested may include contact information (such as name and shipping address) and demographic information (such as zip code and age level). Contact information will be used to notify the winners and award prizes, and for sending participants updates about Via Spiga sales and events. Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site. We may share this information with our service providers who perform services such as gathering survey data or facilitating contests on our behalf, but we do not authorize these providers to disclose or use your information for any other purpose.
Out of respect for the privacy of our users, we present the option to not receive information on products, services and special promotions. Please see our Choice and Opt-out statement below.
Choice and Opt-out
Our users are given the opportunity to "opt-out" of having their information used for purposes not directly related to our site at the point where we ask for the information. For example, our Customer Account information form has an opt-out mechanism so users who register with us but don't want any marketing material can keep their email address off our lists. If you no longer wish to receive our promotional materials, you may opt-out of receiving these communications by using the unsubscribe option at the bottom of any email communication you receive or by clicking here.